I’ve been toying with the idea of selling art at online auction for a while now. I’ve read up about it, and I got a lot of great suggestions and tips from the folks at WetCanvas. But browsing eBay is one of the best reference methods. From this type of snooping, I learned that people who have a good following on their blogs often get good bids on their art.
I think this is because the blog brings the artist closer to the collector. Well, it can. Some art bloggers just post pictures and prices, and many get good sales. But I’m talking about the artists who add more content than just the art, whether as tutorials, lessons learned, or just good writing. I’ve heard it said that connecting to potential buyers in that way removes the “mystery” surrounding the artist and exposes their mystical powers of creation. Bah. I think reading about the art or the artist brings me closer to their art, and makes me want to buy it more. I enjoy the whole experience more when there’s a story behind it.
Anyway, I think that’s part of why good art bloggers can almost always get decently high bids on eBay. Blogging is a great communication tool. I have a long way to go in terms of marketing, and I know my listing is boring and already have suggestions for improvement. But here it is anyway:
Cat Prints ACEO by Meg Lyman
I bought a pack of Art Cards from someone online. Upon unwrapping them, I was immediately drawn to the hot pink ones. Not just pink, but neon pink. I thought, “what on earth am I going to do with these?” So of course, the first one I pull out is hot pink, and I use up about 90 seconds of my life drawing this. I’d love to get bids, but this is a learning experiment for me more than anything.
All suggestions welcome. We’ll see how it goes.